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The StyleCraft Homes Turkey Toss

A huge congratulations to Bryan Boykin with ERA Woody Hogg for winning StyleCraft Homes first ever Turkey Toss! See, Bryan, the 11 months of training leading up to the event really paid off…

During our Turkey Trail event at The Townes at Cary Place, Bryan was chosen to compete with two others in the Turkey Toss. Competitors stood on the back deck of our Cary Place model and hurled a turkey as far as they could into the private park for the community. (Don’t worry, the turkeys were already bagged up by the good folks at Honeysuckle White. No live turkeys were harmed during our contest.)

We don’t know exactly how far Bryan threw his turkey, but it was a mighty heave that sailed farther than the others. It was quite impressive!

Bryan’s reward for the longest toss was a giant basket chock full of goodies. Bryan, we hope you’re enjoying them!

Think you can toss a turkey further than Bryan? Make sure you join us on next year’s turkey trail and you may get the opportunity.

Happy holidays!

Pictures from the 2011 Turkey Toss:

Home for the Holidays

‘Tis the season for celebrating with family and friends, reflecting on the previous year and looking ahead to 2012. And this season, StyleCraft Homes is getting into the holiday spirit by offering an Advent Calendar full of deals and incentives on new homes throughout the Richmond area.

Each day between now and December 24, a new incentive will be made available, good for 7 days from the posting date. Some days we’ll offer special pricing on specific homes; some days great upgrades or options for free. Make sure to check back often to see what each day brings. You never know what you might find behind that little calendar door!

Happy holidays, everyone!

Day 25: $5,000 in Christmas Cash

Merry Christmas! We’re no Santa, but to finish off our Home For The Holidays Advent Event, we’re allowing an additional $5,000 on top of any other valid incentive to use toward options or closing costs at any StyleCraft community on new home contracts through the end of December. Enjoy the day, everyone. And Merry Christmas!

Day 24: Granite Master Bath Package

Happy Christmas Eve! We hope you’re able to spend time with family and loved ones today. As we head toward the new year, keep this voucher in mind if you’re considering a new home. Between today and December 30, print and bring the voucher above to any StyleCraft Homes model and we’ll add granite to your new master bathroom at no additional cost. This option is valued at up to $1,270 and is good with new contracts signed on or before December 30, 2011.

Day 23: Free Patio Package

It may be December 23, but the forecasted high today is 57 degrees–not bad patio weather for the beginning of winter! For the next seven days, print and bring the voucher above to any StyleCraft Homes model and we’ll add a patio package into your new home contract for free! This package is valued at up to $2,500 and is good with new contracts signed on or before December 29, 2011.

Day 22: $5,000 Flex Cash at The Villas at Rose Hill

Address:
7472 Quiet Caper Court
Mechanicsville, VA 23111

The new Claremont floorplan is first floor living at it’s best! Low maintenance living with no yard work, a clubhouse, a fitness center and a pool for residents. This home has three bedrooms, two full baths and a two car garage. The family room, kitchen and dining area are open with a gas fireplace. The master bedroom includes a spa-like bath with a tub and separate ceramic tile shower. The kitchen includes granite countertops and a center island.

For more information, click on and print the voucher above and visit our model at The Villas at Rose Hill. Or, contact sales representative Ginny Prudhoe by clicking here.

Day 21: Free Security System Package

As much as we wish it wasn’t, safety is an issue these days. This holiday season, we’re giving away a free security system package to those who bring the voucher above in to any community model and sign a purchase agreement for a new home on or before December 27. This package is valued at up to $1,375, but provides peace of mind that’s priceless. Please note: this package is for the system only. Homeowners are responsible for contracting for service.

Day 20: Free Deck Package

It may be a little chilly now, but there’s nothing like enjoying the weather in the spring and fall on your own outdoor deck. For the next seven days, print and bring the voucher above to any StyleCraft Homes model and we’ll add a deck into your new home contract for free! This package is valued at up to $2,500 and is good with new contracts signed on or before December 26, 2011.

Day 19: $5,000 Flex Cash at Three Notch Place

Address:
11760 Tripple Notch Terrace
Henrico, VA 

The Woodbridge begins with a gracious formal entry foyer and dining room. This elegant floorplan boasts 3 bedrooms and 3.5 baths. Relax by the stunning gas fireplace with built-in bookcases on either side. Hardwood floors lay in the foyer, dining room, powder room, hall and kitchen. This floorplan includes an optional alternate kitchen layout with wall oven and electric cooktop. All brick exterior, 2-car garage and pavered driveway complete this town home.

For more information, click on and print the voucher above and visit our model at Three Notch Place. Or, contact sales representative Jessie Hearns by clicking here.

Day 18: Bathroom Upgrade

Happy Sunday, everyone! Our Holiday Advent event continues today with a voucher for free tile in the master bathroom, or a free bathroom floor upgrade. This is a great package, valued at up to $1,240! To take advantage, print and bring the voucher above to any StyleCraft Homes model between today, December 18 and December 24, and we’ll add the package to your new home contract at no cost. Have a great Sunday!

Day 17: $5,000 in Flex Cash at Three Notch Place

Address:
11760 Tripple Notch Terrace
Henrico, VA 

This spacious Fairfax end unit townhome is MOVE-IN READY and features a first floor master suite with three additional bedrooms upstairs, all with private full baths and large walk-in closets. Enjoy cooking and entertaining from the gourmet kitchen featuring granite countertops and stainless steel wall oven and gas cook top range overlooking the two story family room with gas fireplace. An all brick exterior, two-car garage and pavered driveway complete this beautiful home.

For more information, click on and print the voucher above and visit our model at Three Notch Place. Or, contact sales representative Jessie Hearns by clicking here.

Day 16: Free Kitchen Backsplash

It’s Free Kitchen Backsplash Friday! (Well, I guess technically, it’s Free Kitchen Backsplash Week, but Friday fits a little better…) For the next seven days, bring the voucher above to any StyleCraft Homes model and add a backsplash to your kitchen for no additional cost when you sign a contract for a new StyleCraft Home. This package is valued at up to $1,000 and is valid from 12/16/11 – 12/22/11. Happy Holidays!

Day 15: Raised Vanity Package

Raised vanities throughout your home are not only functional, they look fantastic. For the next seven days, we’d like to give you raised vanities in your new home for free. To take advantage of this offer, simply bring the voucher above to any StyleCraft Homes model between today, December 15 and December 21 and take advantage of a package worth up to $750!

Day 14: Free GE Washer and Dryer

Starting today, December 14, bring the voucher above into any StyleCraft Homes model and add a free GE Washer and Dryer set to your new StyleCraft Home at no additional cost. The set is valued at up to $955!  This incentive is valid from today, December 14 through December 20.

Day 13: Kitchen Lighting Package

It’s hard to cook if you can’t see! Today’s Advent promotion is for a Free Kitchen Lighting Package including recessed and under cabinet illumination. Click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is valid from today, December 13 through December 19.

Day 12: $1,200 off of Closing Costs in New Market Village

 

Address:
2104 New Market Village Blvd
Henrico, VA 

This lovely Dorey floorplan features 3 bedrooms and 2.5 baths. Retreat to your deluxe master suite with additional 2 foot bump-out, large walk-in closet, oversized tub/shower combo and double bowl vanity. Elegant details include hardwood floors, tray ceiling in dining room, french doors to your sunroom and upgraded kitchen cabinets with crown molding.

For more information, click on and print the voucher above and visit our model at New Market Village. Or, contact sales representative Sara Jarrell by clicking here.

Day 11: Free Garage Door Opener

Good morning, and happy Sunday! This morning, we’re celebrating with a Free Garage Door Opener. This package includes a 1/2 horsepower motor, two remotes and keypad entry–a $740 value. Just click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is valid from today, December 11 through December 17.

Day 10: $10,000 toward The Townes at Cary Place

Address:
1717 Cary StreetAddress
Richmond, VA 23220 

The Townes at Cary Place is a low maintenance gated community located in the heart of the Fan just blocks from VCU. These stately townhomes offer a full brick front and private park with gazebo in the back. City living at its best! This Marshall end townhome offers abundant light and includes 4 bedrooms, 3.5 baths and rear load 2 car garage! Luxury master bath with separate tub, stand up shower and double bowl vanity. Gourmet kitchen with upgraded cabinets and countertop, center island and GE appliances. Upgraded features include oversized rear deck, and direct vent, double sided gas fireplace in living room.

For more information, click on and print the voucher above and visit our model at The Townes at Cary Place. Or, contact sales representative Sara Jarrell by clicking here.

Day 9: Free Dining Room Package

Well, we’re only 15 shopping days away from Chirstmas…it’s coming quickly! If you’re in the market for a new home this season, we’d like to give you a Free Dining Room Package with Tray Ceiling, Crown Molding and Chair Rail. This package is valued at up to $1,500! Just click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is valid from today, December 9 through December 15.

Day 8: $2500 in Flex Cash at St. Claire Ridge

Address:
110 Colter Drive
Richmond, VA 23223 

This beautiful brick front townhome is a must see. With a formal dining room, open kitchen, and huge family room, this townhome offers more space than many free standing homes and comes with the low maintenance lifestyle townhome living affords. The master bedroom has a walk-in closet, its own bathroom, and a tray ceiling! The other two bedrooms have plenty of light–you get the best of both worlds in this home!

For more information, click on and print the voucher above and visit our model at Saint Claire Ridge. Or, contact sales representative Sara Jarrell by clicking here.

Day 7: Free Refrigerator

How about this? For the next seven days, the voucher above is good for a free refrigerator with the purchase of a new StyleCraft Home–up to a  $1,310 value! Just click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is good from today, December 7 through December 13.

Day 6: Free Ambiance Package

To add a free Ambiance Package to your new StyleCraft Home, just click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is good from today, December 6 through December 12.

Day 5: $5000 of flex cash to use towards this home in Three Notch Place!

Address:
11703 Triple Notch Terrace
Henrico, VA

Make the most of maintenance-free living and the convenience of being so close to the heart of Short Pump with this home in Three Notch Place. This spacious three bedroom, three and a half bath home features a large master suite with a dual-sided fireplace and large sitting area and is available to move into right now!

For more information, click on and print the voucher above and visit our model at Three Notch Place. Or, contact sales representative Jesse Hearns by clicking here.

Day 4: Free Gas Appliances Upgrade

To take advantage of a free Gas Appliances package upgrade and a free microwave oven, just click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is good from today, December 4 through December 10.

December 3: Save $5,000 on closing costs in The Villas at Rose Hill

Address:
7472 Quiet Caper Court
Mechanicsville, VA 23111

The new Claremont floorplan is first floor living at it’s best! Low maintenance living with no yard work, a clubhouse, a fitness center and a pool for residents. This home has three bedrooms, two full baths and a two car garage. The family room, kitchen and dining area are open with a gas fireplace. The master bedroom includes a spa-like bath with a tub and separate ceramic tile shower. The kitchen includes granite countertops and a center island.

For more information, click on and print the voucher above and visit our model at The Villas at Rose Hill. Or, contact sales representative Ginny Prudhoe by clicking here.

December 2: Free stainless steel appliance upgrade

To take advantage of a free Stainless Steel Appliances package on your new home, just click on and print the voucher above and visit any of our StyleCraft Homes models. This incentive is good from today, December 2 through December 8.

December 1: Save $10,000 on a brand new luxury townhome on Cary Street

Address:
1733 W. Cary Street
Richmond, VA 23220 

Enjoy parking with ease in your spacious 2-car garage and double width driveway in the privacy and security of this gated community. The Cary floor plan offers 2289 square feet of luxurious, open living space. Featuring 4 bedrooms, 3.5 baths including finished optional 4th bedroom and full bath on the garden level. Additional upgrades include oversized rear deck overlooking private park, direct vent gas fireplace, oak staircases as well as upgraded kitchen cabinetry, countertops and appliances. Dual zoned heating and cooling systems and tankless water heater make this home incredibly energy efficient.

For more information, click on and print the voucher above and visit our model at The Townes at Cary Place. Or, contact sales representative Sara Jarrell by clicking here.

The Inaugural StyleCraft Homes Turkey Trail

Turkey TrailThis Thanksgiving, we kicked off a new realtor tradition at StyleCraft Homes: The Turkey Trail! During the days leading up to Thanksgiving, realtors were invited to visit several StyleCraft communities throughout the Richmond area to see some of our new floorplans and features, network with colleagues over lunch and have a little fun. We know how important realtor relationships are to our ongoing success at StyleCraft, and we were happy to give away turkeys and Trader Joe’s cheesecakes to those who participated. And for those who were able to visit four different communities on the Turkey Trial, we were happy to reward a Martins gift certificate good for a free Thanksgiving dinner for their entire family.

Response from the realtor community was fantastic! We are thrilled to have been able to provide Thanksigiving dinner for 80 realtors this year. Thank you to everyone who participated.

Special Thanks

We would like to offer an extra special thank you to realtors who were kind enough to donate their Thanksgiving dinners to families, churches and organizations in need. A few used their meals to feed associates who didn’t have family in town. Others gave to those they knew personally who are in need this year. And the following five agents donated blindly to organizations who could get food to those needing it most.

Thank you for joining StyleCraft Homes in the spirit of giving this season—you’re helping to fill a huge need in our community.
Pictures for the 2011 Turkey Trail:

Floorplan Friday: The Wellsley

The Wellsley is a unique multi-level home with a very private master suite located on its own level.

What are the features and benefits of this home?

    • Craftsman and American styles offer a deep country porch, perfect for rocking chairs
    • Large entry foyer with coat closet and split staircase
    • Formal living room and dining room—ideal for formal entertaining
    • Available French door option for the living room to create a study
    • Kitchen with island and nook, open to the Family room—a great gathering place
    • Two story family room and breakfast nook are light-filled with a wall of windows
    • Unfinished Garden Level offers storage room and potential large future finished space
    • 2-car garage is located just a few steps from the pantry
    • Spacious luxury master suite is located on its own level offering privacy, a large bath and two walk-in closets
    • Three roomy secondary bedrooms with walk-in closets
    • Large loft area is ideal for a homework station
    • Convenient upstairs laundry room

What type of buyer is a good match for this home?

    • Ideal for first and second move-up
    • People who enjoy entertaining
    • Those looking for a home with multiple private living areas

What customizations are possible or common with this home?

    • Luxury master bath with water closet, seated shower and soaking tub
    • Finished garden level with half bath and private access
    • Finished garden level 5th bedroom with full bath and private access
    • Optional morning room
    • Deck accessed from the kitchen nook
    • Gas fireplace in the family room
    • Tray ceiling in the dining room or master bedroom
    • Bay window in dining room
    • Study with French doors in lieu of formal living room
    • Jack and Jill bath between bedroom 2 and bedroom 3
    • Full private bath for bedroom 4

In which communities can this home be found?

The Wellsley is offered in Hungary Creek, Townsend and Woodside Estates.

  • Hungary Creek and Townsend are located in the West End near 295, I64, Innsbrook and Short Pump
    • Walk to schools, parks and Hungary Creek Recreation
    • Close to shopping, restaurants and entertainment
  • Woodside Estates is located in Ashland approximately 2 miles from town and 1 mile from I95
    • Surrounded by park land enjoy spending time with nature on the walking trails
    • Award winning Hanover Schools
    • Easy access to highways

For additional information about The Wellsley in Hungary Creek or Townsend please contact site agent Julie Cook. For information about The Wellsley at Woodside Estates, please contact site agent Chad Taylor.

Floorplan Friday: The Dorey

The Dorey is a beautifully designed and well planned craftsman-style townhome.  It is elegant, functional and versatile.

What are the features and benefits of this home?

    • First floor bonus room is ideal for a home office or play room
    • One car garage located just a few steps from the pantry
    • Nicely arranged kitchen with great work space
    • Convenient pass through from kitchen to dining room
    • Dining room opens to the family room
    • Family room flows into the first floor bonus room
    • Rear staircase offers privacy
    • Upstairs laundry room is convenient
    • Second floor master is spacious, well-planned and offers privacy

What type of buyer is a good match for this home?
Because this is such a versatile plan, it is ideal for several phases of life.

    • Anyone looking for a maintenance free lifestyle
    • Folks seeking a spacious home office or play room
    • Those interested in dual masters
    • People who are downsizing
    • First time buyers

What customizations are possible or common with this home?

    • Double master
    • Expanded deluxe master suite
    • Concrete Patio accessed from the family room
    • Corner gas fireplace in the family room

In which communities can this home be found?
Currently the Dorey is offered exclusively in New Market Village, located near the intersection of Laburnum Avenue and Darbytown Road.

New Market Village offers:

  • Amenities including Sidewalks, Pool and Clubhouse
  • Maintenance provided townhome section as well as single family homes
  • Close to shopping, restaurants and entertainment at the Shops at White Oak Village
  • Easy access to I-64, 295, 895 and Richmond International Airport
For additional information about The Dorey or New Market Village, please contact site agent Sara Jarrell.