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StyleCraft Blog

A Behind-the-Scenes View of How We Design Homes for Active- Adults

How We Design Homes for Those 55+

July 22, 2024

Maybe the kids have moved out. Or you simply have more house than you need. Perhaps you’re looking for a new-construction home where you don’t need to worry about lawncare or which aging appliance you’ll need to replace next. Quite possibly, you’re seeking to live among others traveling in your lane of life — whether you’re hosting game night at your place or gathering at a community clubhouse for happy hour.

There are just so many reasons to check out communities designed for those 55+, or as we call them at StyleCraft, Freestyle Communities. And with the thoughtful, intentional we approach we take to designing both the homes and surrounding active-adult communities, we add a couple more compelling reasons to that list.

We invite you to take a peek behind the scenes of StyleCraft’s 55+ communities, from the amenities designed to bring neighbors together and transparent building experience to fresh floor plans and user-friendly features.

The Heart of our Freestyle Communities: The Amenities

At many 55+ communities, amenities are cookie-cutter pools and parks that are barely distinguishable from one another. They’re a “nice-to-have” extra, but not something that factors significantly into your buying decision. We take a much different approach at StyleCraft Freestyle communities, where view amenities as a cornerstone to the thriving community we aim to build and foster. These are the places where neighbors become friends and many of homeowners’ best memories are made. Because of the impact they play in these communities, our amenities are built on the valued input of other Freestyle homeowners, as well as consideration of the greater community’s resources and a host of other factors. All that being said, some of the most beloved amenities have traditionally included the following:

  • •Pools and sunbathing decks
  • Sports courts for tennis or pickleball
  • Dog parks for your four-legged friends
  • Clubhouses ideal for weekly social gatherings with neighbors

The Freestyle Building Experience

We’ve built, tested, and refined a building experience that Lives Up for all our communities. The two defining characteristics of this process are transparency — giving you timely insight into everything happening with your home — as well as predictability. We like to say that the only kind of surprises to expect during your building experience are the good kind. As an Active-Adult homebuyer, here’s what you can expect when buying a new-construction home in a StyleCraft Freestyle community:

  • Meet Your Point Person: We feel it’s important to develop a sense of continuity in a building experience from the get-go. That’s why you’ll have a navigator as your progress from browsing to buying to building and living in your new home: your New Home Sales Consultant (NHSC). Note that as you work through your building experience, there are times at which you’ll say “goodbye” to one team member and “hello” to another. Rest assured that these are seamless transition in which any new friendly face or name you encounter along the way has been communicated well in advance.
  • Your Map Home: As soon as you begin your homebuying journey, we’ll share a map of every milestone and checkpoint to expect along the way. This includes a timeline of the building experience, as well as which meetings occur when (and if you need to be present)
  • Stay in the Know: Your dedicated StyleCraft team, including the NHSC and Project Manager, will set up a weekly call with you to answer questions and convey all timely details.

User-Friendly Floor Plan Features

We’ve worked hard to create features that elevate every step of the day for Active-Adult homeowners, both today and tomorrow. Whether you’re looking at Freestyle floor plans for single-family homes, townhomes, or paired villas, you’ll discover welcome conveniences and thoughtful comforts. These include:

  • First-floor Owner’s Suites featuring easy access to of your favorite places: the kitchen, café, outdoor living area, and family room.
  • Depending on the community, optional or included second-floor Lofts & Guest Suites, which are ideal for playing host to friends  and family.
  • Unexpected extras including Roman or Infinity showers for easy access, 2-car garages, and first-floor Flex Rooms so you can design the spaces in your home the way you like.

We’re always connecting with our active-adult homebuyers and homeowners so that we can identify and implement new structural options into our floor plans that prioritize comfort and convenience.

LiveSmart: Where Convenience & Peace of Mind Life Up Together

A staple of all of our Freestyle homes is LiveSmart, an easy-to use and state-of-the-art package of smart home features. These include a Video Doorbell, Smart Lock, and Smart Thermostat that make Living Up simple. LiveSmart provides a far greater measure of convenience, comfort, and security without overcomplicating any of it. So, whether you’re spending a quiet evening in or jet-setting to the other side of the world, know that your home is safe, sound, and dialed in just as you like it.

We’ve thoughtfully built our Freestyle homes and communities to impress at every turn. And we continue to seek out new ways to anticipate 55+ homeowners’ every move. Plan a tour of our Freestyle communities located around Greater Richmond today to see how StyleCraft can help elevate your life and lifestyle in so many ways.